Today the Storm Trak 9 Weather Team traveled to Green Bay for the 15th Annual NWS GRB Media Partners Seminar. This is an opportunity for all the meteorologists in the Wausau/Rhinelander and Green Bay television markets to meet with each other and the NWS meteorologists.
The seminar was great and the Bear Paw doughnut I had was also spectacular!! As always the NWS gives several presentations and talking points for discussion.
We first analysed a couple different winter systems we dealt with over the past year, one of course being the Blizzard or Near Blizzard of December 8/9. This storm happened to be forecasted very well by area meteorologists. Proper warning of the storm’s extent was given well in advance. This storm was easier to forecast because it was simply “your classic major winter storm”….perfect track…and all the elements came together.
We then discussed an April 7 Green Bay snowstorm and the May 7 North Central Wisconsin snowstorm. These late season snowstorms were not forecasted as well. With the April 7 storm, there were actually 2 systems which phased together. The forecast computer models had a tough time handling this phasing. And on May 7th, it was extremely tricky figuring out how much the snow will accumulate on the warm ground. We took a look at each case study and analysed we did right, wrong, and what we could do differently.
We also talked a great amount about the positives and negatives of the new media movement. Twitter, Facebook, and various station website tools have made it a lot easier and faster to receive view storm reports and pictures. This of course can be a good thing but sometimes can also a bad thing.
For example, take the storms that rumbled through the area on May 4th. A couple of the storms became severe by the time they reached the Fox Valley. A brief tornado touched down in Winnebago County and a Tornado Warning was issued. After the initial report of a tornado, the area was flooded with reports and pictures of what people thought were other tornadoes in the area. Almost all of these reports turned out to be false. It is just a habit for many people to think any low hanging cloud is a funnel cloud or tornado. Well…all these reports were relayed to the NWS. They had to take them seriously do to the prior confirmed touchdown. The NWS ended up issuing 4 more Tornado Warnings mainly based on false reports.
On top of that..in the new age of new media, some of these pictures made it onto Green Bay media websites attached with viewer created tornado captions. And they of course were not tornadoes. Now I’m sure most of the people really thought they were seeing a tornado. The most deceiving images come from a very well defined heavy rain shaft around Appleton/Kimberly. It’s very easy for an untrained eye to have mistake it for a tornado. Some completely false pictures actually from a past Oklahoma tornado were also uploaded. There were endless reports of tornadoes across the Fox Valley with only 2 confirmed touchdowns.
Falsnado?? 
So we are in an age were everyone can be a reporter and everyone can be a photographer. We can use this to our advantage but we the media have to recognize it’s still our job to only release credible information. I am happy to say any picture uploaded onto “See It Shoot It Share It” or any other waow.com feature will be screened before its put on the website. This is a big lesson learned for not only the Green Bay stations but for us as well.
Meteorologist Brian Niznansky
Posted under Severe Weather, Storms, Viewer pictures, Winter Weather